Wednesday, December 25, 2019

A Grand Chain Of Rebellion First Beginning Of The...

Over the last 200 years, new ideas, particularly about science and experimentation, influenced philosophers to pick and choose some of the ideas of the previous eras to create their own new and unique understanding of the world. Intellectual movements that influenced recent history are part of a grand chain of rebellion first started in the Renaissance era. Renaissance era covers the 300 years from 1400 to 1699 and is characterized by a revival of Classical scholarship, wisdom and values. European culture was reborn in the 15th century after a long dormant period in the Middle Ages that extended from the fall of the Roman Empire until the beginning of the 14th century. In addition to the revival of Classical scholarship, the Renaissance period also experienced cultural, scientific and technological advancements such as the discovery and exploration of new continents, the adoption of Copernicus’s and Galileo’s views of the earth and solar system, the decline of the feudal system, the growth of commerce, and the invention of paper, printing press, the mariner’s compass, and gunpowder. The characteristics of Renaissance were first noticeable in Italy in late 14th and early 15th century during which new ideas about political order and a heightened consciousness of the artist as an aspiring individual began to take root. There was a thirst for Classical learning and a desire to create a humanism from that learning. This period saw the birth of humanism lead by notableShow MoreRelatedThe Philippine Architecture: Spanish Colonial Period18287 Words   |  74 PagesOcean in 1513, becoming the first European to lead an expedition to have seen or reached the Pacific from the New World. Conquest of Mexico, Peru (1519 The Spanish under Cortes conquer Mexico. In 1531, Spain conquers Peru under Pizarro. These major events make Spain a world power of the time and the influence of their armies, Catholicism and wealth is felt in both the New World and in Europe, leading to the Golden Age of Spain. The search for â€Å"Spice Islands† The first Portuguese exploratory expeditionRead MoreShivaji Maharaj8072 Words   |  33 Pagescomprehend the pragmatic approach of Shivaji, which was most practical given his humble beginnings, brand him as a mere plunderer and looter and equate him with ordinary dacoits. Between these two poles of emotions, Shivaji, the man, is on the verge of extinction. This is an attempt to resurrect him. In the process of understanding Shivaji, few events need to be understood. In the long list of those events, first one is about his grandfather, Maloji Bhonsale and his great grandfather Babaji BhonsaleRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagescoherent unit. The beginnings and ends of what we choose to call centuries are almost invariably years of little significance. But there is little agreement over when the twentieth century c.e. arrived, and there were several points both before the year 2000 (the collapse of the Soviet Union, the reunification of Germany, the surge of globalization from the mid-1990s) and afterward (9/11, or the global recession of 2008) when one could quite plausibly argue that a new era had begun. A compellingRead MoreMetz Film Language a Semiotics of the Cinema PDF100902 Words   |  316 PagesCentre d Étude des Communications de Masse (École Pratique des Hautes Eludes, Paris) which publishes Communications, the Polish Academy of Sciences, which organized the international symposium where one of the papers that constitute Chapter 5 was first read, and the Festival of the New Cinema (Pesaro, Italy), which organized the round-table discussion during which the last chapter in this volume was originally presented. The idea of bringing together a number of my essays in a single volume, thusRead MoreCrossing the Chasm76808 Words   |  308 Pagesearly days products and categories were synonymous because technologies were on their first cycles. But today we have multiple decades of invention to build on, and a new offer is no longer quite as new or unprecedented as it used to be. The marketplace is therefore able to absorb this notquite-so-new technology in gulps, for a while letting one company come to the fore, but substituting another should the first company stumble. Finally, let me close by noting technological changes do not live inRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 PagesStates and throughout the world? How can companies renew and sustain those factors in the face of the business slowdowns and major fluctuations that challenge the longterm continuation of profitable earnings? As we continue to experience the twenty-first century’s economic, social, and political churning, how will these driving factors be influenced by the brutally competitive global economy in which organizations do not have any particular geographic identity or travel under any particular national

Tuesday, December 17, 2019

Breast Milk vs Formula - 898 Words

71% of American Woman breastfeed their babies. After a few months only 2/3 of women who breastfeed stop. Many women in industrialized nations, such as the United States, find breast feeding to be inconvenient and time consuming. Babies who are breastfed become hungry often. Approximately every one and a half to two hours a baby is hungry again. However, forumla fed babies only get hungry every 3 to 4 hours. With a busy work schdule many women feel that formula is a good alternative to breast milk. However, in early infancy nothing can replace breast milk. Breast milk is the natural food suitable for all the babies needs. Formula, on the other hand, tries to imitate it. Breast milk is the most positive and natural way to feed†¦show more content†¦Finally, the most important aspect of breast feeding is the confidence the mother gains. The ability to nourish the baby completely gives the mother a feeling of acomplishment and the ability to realize they can take care of all their babys needs and wants. Although it appears that breastmilk is the most beneficial way of feeding an infant but there are some negativies to breastfeeding. First of all, women must carefully watch their diet that breastfeed. Women who drink a lot of coffee or soda pop can make their baby more prone to irritability and restlessness. Women also have to be careful not to eat to much fish or drink to much alchol. A formula fed babys mom doesnt have to worry about what she eats at all. Secondly, women suffering from HIVS and AIDS may make breast feedings unsafe. Medications they take can actually harm the baby. Finally, many women feel the latch-on to be uncomfortable. Pain is common within the first minute but some women find it uncomfortable throughout the whole feeding. This is a sign of infection and a mother would be advised to switch to formula feeding. In conclusion, breast milk is the natural feeder for babies. However, in present day it is not uncommon to see babies being formula fed. Breas t milk is the ideal food for babies and should be the babies food source for the first six months. As stated there can be complications with breast feeding that makes formula a more reliableShow MoreRelatedBreast Feding vs. Formula Feeding862 Words   |  4 PagesBreast Feeding vs. Formula Feeding There are advantages and disadvantages to both breastfeeding and formula feeding. Some things to consider when deciding which to choose are: cost, convenience, nutrition, and the health benefits to both the baby and to the mother. In terms of cost, an advantage to breastfeeding is that breast milk is free. Its estimated that breastfeeding can save you thousands of dollars a year, depending on the brand of formula that would have been used instead. AccordingRead MoreDoe Assignment11278 Words   |  6 Pagesï » ¿ Breast Feeding Vs Bottle Feeding Controversy Jane Doe CHFD 308 American Public University Dr. John DoeBreast Feeding Vs Bottle Feeding Controversy This essay is about the breast feeding vs bottle feeding controversy. Are you depriving your infant of nutrients they need if you chose to bottle feed? Will your child be unhealthy if you chose not to breast feed? Some women feel like breast feeding is always better, some women feel like bottle feeding is just the same. Breast feeding is usuallyRead MoreBreast Feeding Vs. Formula Feeding1111 Words   |  5 PagesSoto 1 Melissa Soto Human Development Professor Daniel Marron 13 February 2015 Breast feeding vs. formula feeding One of the most imperative decision as an expectant mother is deciding whether to formula feed or breastfeed their newborn. Organizations including World Health Organization (WHO), American Medical Association (AMA), and American Academy of Pediatrics (AAP) advocate breastfeeding as the advantageous option for newborns. Most of these organizations and other supporters of breastfeedingRead MoreThe Health Benefits Of Breast Feeding1451 Words   |  6 Pagesare only two choices, breastfeeding or bottle/formula feeding. Breast feeding is simply the baby sucking milk from the mother’s breasts, while formula feeding is manufactured food fed to the baby with a bottle. There are arguments for and against one or the other, but which is actually better? Below we will examine the pros and cons of both methods, in an effort to understand if one is truly better than the other. First we will look at the pros of Breast-feeding. According to the Office on Women’sRead MoreThe Breast Vs. Bottle Debate1718 Words   |  7 Pages The Breast vs. Bottle Debate Deciding whether to formula feed or breastfeed ones baby is one of the biggest and most crucial decisions expectant and new parents will make before giving birth. Organizations such as World Health Organizations (WHO), American Medical Association (AMA), American Academy of Pediatrics (AAP), and American Dietetic Association recommend breastfeeding as the best option for the newborn. Most of these organizations and other supporters of breastfeeding affirm that it defendsRead MoreBreast Feeding Vs. The Bottle1326 Words   |  6 PagesBreast-feeding vs. The Bottle: The Decision is yours â€Å"Some mothers have to give up breastfeeding even though they want to breastfeed. To give up breastfeeding can be a sensitive issue in a time when breastfeeding is promoted as the healthiest for mother and child† (Larsen Kronborg, 2013, p. 848). The debate over whether breast-feeding is better than bottle-feeding or vice versa has been a debate for many years. With more and more research that is continuously being developed, the option to breast-feedRead MoreThe Vs. Formula For Infants Essay1090 Words   |  5 Pages Boobies Vs Formula When a woman delivers a baby, she has many questions to think about, like what shots to give them, where the baby should sleep, and what type of diapers they should use. One of the hardest decisions a new mother has to make is whether or not to breastfeed their baby. For years, mothers have been debating what would be more beneficial for the baby, breastfeeding or formula. â€Å"Several health organizations, including the American Academy of Pediatrics (AAP), the American MedicalRead MoreInfant Nutrition: What is best for your baby - breast milk or formula?1795 Words   |  8 Pagesmake for your baby is whether to feed your baby breast milk or formula. Many women today are opting for formula, but what is the best choice? There are advantages and disadvantages to both breastfeeding and formula feeding. You need to carefully weigh the pros and cons before you make your decision. There are very distinct nutritional differences between breast milk and formula. Nutritional ly, breast milk is exactly what your baby needs. Breast milk will also help protect your baby from a largeRead MoreBreastfeeding VS Formula Bottle-feeding Essay1112 Words   |  5 Pages Breastfeeding vs. Formula Bottle-feeding Every mother of a newborn baby must make a very personal decision when it comes to how they are going to feed their infant. I was faced with that decision 3 years ago when I had my first son who I named Ethen. It was one of the very hardest decisions I had to make. I had to consider all the good benefits of breast feeding as well as the benefits of formula bottle-feeding, but the good benefits of breastfeeding outnumbered the bottle feeding ones. I finallyRead MoreExpository Essay - Breastfeeding1448 Words   |  6 Pagesdoctors and medical organizations around the world have declared breastfeeding as optimal nutrition for an infant. One important factor of breastfeeding is breast-milk is specifically formulated for each individual infant by each mother. The composition of breast-milk is constantly changing to meet the changing demands of an infant. Breast-milk contains the exact amount of nutrients and antibodies that each infant requires for good physical health. Moreover, breastf eeding has been proven to strengthen

Monday, December 9, 2019

Childhood StudiesManagement

Question: Write an Eassay on Childhood Studies? Answer: Childhood Studies This essay will design and critically evaluate a suitable dissemination strategy for the research project discussed in Enright and OSullivans Can I do it in my pyjamas? (2010). Enright and OSullivan used a Participatory Action Research over a three year period in a secondly school in Limerick, Ireland (Enright and O'Sullivan, 2010). The essay will explore how an effective dissemination will support to successful distribution of information to parents, the local community, social media and policy makers. With advantages and disadvantages of getting this qualitative evidence-based research to above targeted audiences, allowing the implementation of early interventions and recommendations which will benefit all end users and these will be discussed (Bryderup, 2008). This smaller segment of project, forms part of this transformative dialogue intended to foster the improvement of teaching of PE in their secondary education. The girls narratives endeavor to explain their feelings of their own experiences of PE lessons and why they didnt particularly enjoy PE lessons. As PE lessons plays a significant role in girls health and with the many health benefits of physical activity, the non-engagement in PE lessons has been blamed towards the actual PE curriculum and the lack of girl-friendly activities (Enright and OSullivan, 2010). This research has a core objective of discussing PE curriculum, with the original assumption the girls were happy with their PE lessons, which were providing the necessary curriculum, it is clear from this research, the girls wanted something different, in which they could engage and enjoy. The need to disseminate the outcomes of evidence to a particular community will only be achievable and successful if, from the outset, everyone involved in the research has a shared understanding of what they wish to disseminate and why. It is essential, therefore, that a design and shared vision with a common understanding of the findings to disseminate, and who may stand to benefit from Enright and OSullivans findings. A participatory approach can serve to promote the girls meaningful engagement in the evaluation and the varying of their PE lessons. The five girl co-researchers were selected from group of 41, and have been chosen through their different social positions within the class. The qualitative data was collected through individual and group discussions by way of photographs and posters to help guide the dialogues. Effective dissemination: Networking by researchers using the research evidence, and what the research findings might mean for policy and practice are sometimes uncertain, as the results have yet to be utilized in society and unknown. Dissemination is important at the end of a research project, as to make maximum impact eventually on policy and with the findings reaching a wide range of audiences to enable discussions of the findings which will bring change (Ballew et al., 2010). Robb focuses on the different types of discourse within childhood and youth research that reflect the different approaches researchers employ to share their work with a range of audiences across academic, policy and practice arenas. In this chapter, Robb highlights how research dissemination is an important consideration for researchers during the planning stages of their research (Barnes, 2000). Robb states engaging wider interested audiences, as they would be benefited from reading (Robb, 1949). Findings ca n be discussed within the local community and to the wider scope of policy makers in education services and government. To raise awareness their project can impact and target a variety of groups using different methods of dissemination, emails, workshops, group meetings, conferences, the internet, seminars and presentations to name a few. All of these methods come with advantages and disadvantages. Pascal and Bertram (2014) discuss how research practitioners must listen and reflect on what children are saying. When disseminating a project a praxeological approach which reflects practice and an awareness to the power imbalances, in this respect between the girls and the researchers (Armour and MacDonald, 2012). Power is held by the researchers, however much childrens voices are listened to, as the researchers would be considered to be knowledgeable through their previous experience of dissemination. It is considered brave to re-organize the power and give the inexperienced girls an opportunity to design a dissemination strategy with the girls rights being addressed, assist and be prepared to challenge and unlock their ideas and strengths (Pascal and Bertram page 270 2014). Impact: Firstly, to gain maximum impact of research findings, it would be necessary to have details of the many agencies and government organizations supporting and promoting the involvement PE lessons in Ireland. This research project is important as is includes young peoples voices in physical education and youth support (Bryderup, 2008). The target group therefore, would be the young population. Potential barriers to reaching particular audiences might include unwillingness to express their concerns, over influence of parents and so on (Johansson, 2009). As this focuses on the girls voice, including them as an active participants are of utmost importance. Education Department Policy Makers: Using a PowerPoint to present pictures of their PE lessons, will inform policy makers attending conferences in health and education. Through promoting awareness to policy makers and users is the key factor of disseminating a project. The disseminating strategy to target audiences of policy makers within the department of education (Irish education system) for PE curriculum would be via conference meetings inviting policy makers, and practitioners involved in physical activity and sport as a whole (Crum, 2009). As Enright and OSullivan discuss on page 205, body image is an element of why the girls are not partaking in PE, with the girls bodies on sight for all to see, the stereotypical girl is that they are expected to be still and quiet. Raising awareness of the difficulties girls families experience can impact on policy makers. Parents and Community Visual materials make the message more real as seeing their emotions can have a powerful impact on the people watching. The girls who participated in the visual material and research being undertaken need to be informed on how the research will be disseminated and how it can make a change to them and their families. Audio-visual materials can have a direct impact on people rather than just listening to information, especially when children are speaking their thoughts and perspectives. By providing the girls parents details and information about the findings, could help them to join in bringing family together and starting to enjoy physical education together, keeping fit, which may also help change dietary habits, if necessary (Kehily, 2009). The healthy body and healthy mind connection is the most important factor to the much happier life. The local community: The local gym that Kelly started to attend as part of her case study research project would be interested in this research. As Kelly left due to the cost, if the school combined with the gym, were to discuss the membership fees, it would be beneficial to the girls and the gym, allowing student memberships, therefore encouraging the younger community into the gym and get fit (Carse, 2015). This shows that there is a need in the local community where the girls, as the girls seemed to need to be in a group with the security it provided by joint action is something that came from the research data. Journals: To get the findings across to a broad spectrum of professionals, a professional journal would be appropriate. An effective way to get information out to the necessary Education departments in Ireland which could bring changes in the PE curriculum would be via Professional or policy journals. The Journal of Teaching in Physical Education which Enright and OSullivan mention would be a reasonable journal to put the findings into. The advantages of using a professional journal are numerous. The audience would be likeminded, being interested in the subject and working in a similar field. Policy makers and practitioners will regularly read journals, but these are not a highly recommended as peer reviewed articles. The research article could be of interest and of value to a variety of audiences that could change from PE. Education services (or professionals) and teachers could learn the importance of social networks left. Mass media: Before the internet, dissemination of research findings would be linear, a straight line of getting the information from the research to policy makers, probably published in a journal relevant to the research. However, today the research can be dissemination far more interactive, with the social media, blogging and forums, the audience much is vast and diverse which makes it invaluable in facilitating dissemination (page 243). However, there are important ethical considerations which have to be addressed. Journalists use the internet to identify researchers and possibly comment or provide an expert perspective on a story they are developing, and enquiries sometimes come completely out of the blue. However, when someone else is summarizing research, there is always a potential risk that they could present simplistic, sensational, or inaccurate or misrepresented. Therefore it is necessary when possible for researchers to work closely with journalists, and check press releas es before publication. Social media: giving children and young people access to the schools computers to keep in touch with their peers, to keep social relationships with families they had a connection with from the centers, while there is the disadvantage are of a limited circulation. Links via the website will offer the participant further information to investigate, including journals and Irelands department of education (Burden, Hodge and Harrison, 2012). The significance of dissemination and its impact becomes increasingly recognized, and researchers should use more innovative methods, such as websites, blogs, video, conferences, drama, and even exhibitions. Robbs twitter discusses how writing regular weblogs or online diaries is an online tool that began as a forum for sharing personal experiences or expressing strident political opinions began to be used by academics and researchers (Quay and Peters, 2008). This tool would be useful for the girls as they can continue their journey in research by dis cussing with others their experiences of PE. This may encourage other children to air their opinions and argue the need for change in their PE lessons. There are potential barriers to using internet as it can be difficult to create an audience, if the audience doesnt know you are there. There can be a conflict of agreement between readers which is open to abuse. The internet is a powerful tool for disseminating research to a wider audience through social media sites and blogs but this cannot always work when targeting specific audiences, as not all people have access to the internet or own a computer. Additionally, Face book, Twitter and diary blogs pages needs to be kept up to date and regularly edited so other peoples comments or queries can be answered. Information need to be gathered for future researchers to review through journals and websites, and this needs to be kept up-to-date and be closely monitored. Ethical issues: Dissemination raises important ethics questions. When research is disseminated, it has to involve people, which may challenge or upset them, by being identified in public. But while dissemination raises complex issues, it has also been argued that the girls do have an ethical duty to try to make their research findings widely known and, and allowed to be acted upon. The full consent from the girls and their parents need to be documented to show that, participants are fully aware how and who the data will be disseminated, as the girls need to be aware that the their voices will be heard and communicated to benefit them and others as a true depiction of their narratives (Weber, 2013). The girls need to be informed that can choose to remain anonymous and understand their participating in the research can be stopped by themselves or the researchers during the course of the research. Further research A recommendation to make would be the suggestion to research children's narratives on a larger scale both boys and girls. Enright and OSullivan (2010) study focuses just five girls 15-19 (McTaggart, 1994). To encourage feedback from users and policy makers attending, questionnaires will be provided to analyze feedback that can be anonymous if desired. To conclude, it can be said that the girls were co-researchers in the design, implementation and evaluation of their own PE curriculum. The findings suggest that participatory approaches to research and curriculum-making can serve to promote students meaningful engagement in the critique and the re-imagining of their PE and physical activity experiences (Clarke, 2006). Using childrens voices in the dissemination needs to be conducted in a sensitive way, with the impact of their narratives need to be heard for policy makers to make a positive difference to children's lives. According to Behura (2005), girls voices are important to hear. This project does give valuable sources of evidence on their perspectives and experiences and what they want in their own PE curriculum in their secondary school in Limerick. References Armour, K. and MacDonald, D. (2012).Research methods in physical education and youth sport. Milton Park, Abingdon, Oxon: Routledge. Ballew, P., Brownson, R., Haire-Joshu, D., Heath, G. and Kreuter, M. (2010). Dissemination of effective physical activity interventions: are we applying the evidence?.Health Education Research, 25(2), pp.185-198. Barnes, R. (2000). Pupils Self-talk and Feedback to Teachers.curric teach, 15(1), pp.65-76. Bryderup, I. (2008).Evidence based and knowledge based social work. Denmark: Danish School of Education, Aarhus University Press. Burden, J., Hodge, S. and Harrison, L. (2012). Teacher Educators Views about Social Justice Pedagogies in Physical Education Teacher Education.JCT, 1(1). Carse, N. (2015). Primary teachers as physical education curriculum change agents.European Physical Education Review. Clarke, L. (2006). "Talk to the Hand, Girl": Using Texts to Explore Student Voice.English Journal, 95(3), p.56. Crum, B. (2009). From Crisis to Revival-on Justification of PE as a School Subject and PE Curriculum Development in The Netherlands.Japanese Journal of Sport Education Studies, 28(2), pp.43-49. Enright, E. and O'Sullivan, M. (2010). 'Can I do it in my pyjamas?' Negotiating a physical education curriculum with teenage girls.European Physical Education Review, 16(3), pp.203-222. Johansson, G. (2009). Parental involvement in the development of a culture based school curriculum.Intercultural Education, 20(4), pp.311-319. Kehily, M. (2009).An introduction to childhood studies. Maidenhead, England: Open University Press. McTaggart, R. (1994). Participatory Action Research: issues in theory and practice.Educational Action Research, 2(3), pp.313-337. O'Sullivan, M. and MacPhail, A. (2010).Young people's voices in physical education and youth sport. London: Routledge. Quay, J. and Peters, J. (2008). Skills, strategies, sport, and social responsibility: reconnecting physical education.Journal of Curriculum Studies, 40(5), pp.601-626. Robb, F. (1949). The speech curriculum in the teacher training program.The Southern Speech Journal, 14(4), pp.229-232. Weber, J. (2013). Advances in Graduate Marketing Curriculum: Paying Attention to Ethical, Social, and Sustainability Issues.Journal of Marketing Education, 35(2), pp.85-94.

Sunday, December 1, 2019

Relational Databases Essays - Database Theory, Data Management

Relational Databases Relational databases have long been associated with big enterprises, but lately theyve been finding their way to an audience of different users. Now, most large-scale web sites use databases for at least some portion of their content. User registration information, inventory records, and event calendars are all managed through a database. Databases are applications running on the server that provides quick and efficient access to large amounts of organized data. In addition to storing information, databases can establish a relationship among various pieces of data, provide powerful sorting, searching, and merging capabilities. Databases can also help manage access to data by supporting multiple users with different capabilities and levels of access. A database management system, or DBMS, gives the user access to their data and helps them transform the data into information. Such database management systems include dBase, Paradox, IMS, and Oracle. These systems allow users to create, update, and extract information from their databases. Compared to a manual filing system, the biggest advantages to a computerized database system are speed, accuracy, and accessibility. A database is a structured collection of data. Data refers to the characteristics of people, things, and events. Oracle stores each item in its own field. The name of a field usually reflects its contents. Each DBMS has its own rules for naming the data fields. A field has little meaning unless it is seen within the context of other fields. In Oracle, the fields relating to a particular person, thing, or event are bundled together to form a single, complete unit of data, called a record. Each record is made up of a number of fields. No two fields in a record can have the same field name. During an Oracle database design project, the analysis of your business needs identifies all the fields or attributes of interest. Relational systems started the current domination in database solutions around 1985. The most popular relational database management systems include Oracle, Ingres, and Informix. The key characteristics of a relational database are: Objects have a complex relationship to each other, which is the key to the way a relational database works. Queries can be based on complex relationships between objects. Relational databases support sophisticated transaction-based updates, and provide update tools that make use of these. The database is essentially centralized. In some cases, there is limited replication to give copies of the entire database. The schema is entirely application/user defined. A relational database is a general-purpose tool, which can be used to deal with a very wide range of problems. Generally, multiple databases do not share common schema. The first characteristic is the key benefit of a relational system. Whenever there is a need to perform sophisticated analysis on data and the relationship between elements of data is non-trivial; a relational database is a good choice. The key strength of a relational database is the ability to make complex queries about the relations between objects. Examples of relational systems include an accounting system or an enterprise resource planning system. Oracle makes it very easy to link the data in multiple tables. It stores data in two or more tables and enables you to define relationships between the tables. The link is based on one or more fields common to both tables. Common features among relational databases include: Persistent storage of arbitrary size Transaction management for concurrency Transaction management for recovery Authorization and security Consistency and integrity Query language Logical and physical data independence Application generation Client-server distributed database Databases support three kinds of data. Transient data lasts only for the invocation of a single program. Stable data is recoverable data that is resilient to failure. Persistent data is accessible beyond the process that creates it. In relational databases, persistency is obtained by all data stored in tables. SQL operations are automatically applicable to these data and the database stores all changes. Database transaction is a unit on a database that takes it from one consistent state to another consistent state. Relational database transactions are short. The system strives to complete them in the shortest possible time so that the database resources can be freed for other concurrent transactions. Transaction management serves the purpose of database recovery. The principal devices to recover

Tuesday, November 26, 2019

Experiencing Architecture essays

Experiencing Architecture essays This assignment is about focusing on examples of good and bad architecture. However, how can one determine what is good architecture and what is bad architecture? Good architecture, is that, which serves its purpose in which it was designed. Good architecture is also determined in how it is utilized and maintained. On the other hand, examples of bad architecture include, not serving its purpose, in which it was designed, and not being well maintained. In this assignment I chose two buildings that I thought was an example of good architecture and one that I thought was an example of bad architecture. The leasing office of Palmetto South Apartments is an example of bad architecture and Palmetto South Apartment complex is an example of good architecture. The leasing office of Palmetto South Apartments is an example of bad architecture for several reasons: climate control in the laundry room and the usage of space within the building. Because the laundry room has a tendency to get extremely hot, there are not any ways that are devised to allow the heat to get out. This causes the laundry room to become very uncomfortable when students go into retrieve their clothes or leave them to be washed. This excessive amount of heat causes the room to become very humid which also causes the floors to become slippery. Because the floors are wet from the humidity someone could easily slip and fall, in turn, becoming injured. The other factor in determining this building as an example of bad architecture was the usage of the space inside. There are two rooms in particular that have good reasons they were created, but are not utilized. The lobby/ receptionist area is designed for people to sit while waiting to speak with a RA (resident ass istant) or the owner of the complex, but very seldom do people us that area. The other room is the recreation room. This room is designed for students who resi ...

Saturday, November 23, 2019

Perfectionists Read This! There is No Getting It Right!

Perfectionists Read This! There is No Getting It Right! You can please some of the people some of the time. A few months ago, I received a call from a potential client who told me he had almost decided not to call me because he did not like my website. My immediate response, as a lifelong perfectionist, was to think, â€Å"I need to fix this!† I asked him to tell me more about what he didn’t like. I looked at some other web sites he said he did like. I even spoke to my web designers about what it would take to redesign my site to be more Web 2.0. Then I took a step back. This was one person. One potential client. I have no way of knowing exactly how many other people are not calling, which is what scared me and made me think I should make changes. But other people were calling me and telling me they chose my company over many others on the web because they were so impressed with my web site! Some of them even purchased my highest-value packages. Given these realities, my business coaches suggested that redesigning my site was not the best choice of investments right now. With the benefit of wisdom and reason, I decided to wait before making any major changes and to make some minor tweaks to my existing site instead. My site is performing just fine, imperfect though it is. If you are a job seeker, take this story to heart. On a conference call this month entitled â€Å"Debunking Resume Myths,† one of the participants, a resume writer, shared an enlightening story about one of her clients (I’ll call him Jim). Resume in hand, Jim began applying for positions locally. One company, which was not well-regarded in the area, criticized the resume for being too polished. Jim was undeterred and kept applying for positions using his spiffed up resume. Not long after the first company’s criticism, another company, with a reputation as an excellent place to work, complimented Jim on his decision to invest in a professionally-written resume. This company ultimately hired him, and he remains in his new position today. If Jim had spent his time trying to get it right, changing his resume every time anyone did not like it, he might have missed out on applying for a job he wanted. We have a winner! These stories prove that no matter what decisions you make with your resume, personal statements or written documents of any kind, some people will like the finished product and some will not. The best advice I can give is to create a document that you feel best represents who you are; the right company, school or client will appreciate the way you present yourself and act on their opinion! Sometimes sticking to your gunsand not striving for impossible perfectiontakes courage and patience. Sometimes you might discover after a period of time that you truly have missed the mark and need to do something differently. But if you give your best shot a chance to reap rewards, you have an excellent chance of coming out a winner. Do you have a story of a time when one person criticized your document or presentation and another person (besides your mom) loved it? Please share below.

Thursday, November 21, 2019

Schools, Teaching, and Supervision Essay Example | Topics and Well Written Essays - 1000 words

Schools, Teaching, and Supervision - Essay Example My supervisory platform will be based on the philosophy of experimentalism because on a personal level, I believe in the importance of co-operation and team work under a centralized leadership, as opposed to an authoritarian system. As an educational leader, a supervisor’s role is very important but complicated, necessitating the need for input from the various stakeholders in the education process in order to ensure that the output is both comprehensive and current. Even though many people do not like acknowledging this fact, leaders are guided to a large extent by their own beliefs and that is why experimentalism is core. According to Fairfield, a supervisory platform founded on the philosophy of experimentalism is best because of the volatile nature of information and innovation. Technological advancements have had a significant effect on the overall way by which teachers are used in classrooms and how students acquire information. For example, the emergence of the internet as an education tool has impacted on the student-teacher relationship. In the former epochs, the teacher was viewed as more of a provider of knowledge. However, nowadays, the teachers are viewed as being as being supervisors in the classroom, responsible for guiding the way that students acquire information, through the aid of a supervisor, who is responsible for setting up an educational curriculum (Fairfield, 2009). The internet and other technological advancements have challenged the conventional responsibility of teachers, since students can easily and conveniently acquire information on any subject due to the accessibility of educational material on an online platform. Consequently, this has necessitated the need for a more radical approach regarding the role of the teacher and that of a supervisor. That is why my personal supervisory platform will be based on experimentalism, which places emphasis on a more pragmatic approach to learning by focusing on a flexible curriculum for

Tuesday, November 19, 2019

Explain why individuals should specify investment goals and understand Essay

Explain why individuals should specify investment goals and understand sources of risk and return Define basic investing terminology - Essay Example Mutual funds on the other hand are collective funds in which individual contributions are pooled together as one and invested in a financial instrument. Mutual funds are less risky since the risk is diversified between owners and different instruments. Mutual funds are invested in buying stocks, currency exchange and bonds. Bonds on the other hand, are units of debt held by an individual for claim against an invested amount. Bond is a form of lending that earns interest to the holder.The company is expected to pay interest yield upon maturity of the agreement. An annuity refers to yearly payments or receipts on an investment while dividends are shares of profits divided amongst shareholders at the end of a trading period according to the number of shares owned. Before investing, it is important to understand the goal for investment. This allows you or an investment advisor to suggest the best investment plan for your plans since different investments have different return spreads and risk. In knowing your goals, it will also allow one to know their risk appetite before investment. The main reason of understanding the source of risk is to enable one know where to invest in order to diversify their investment portfolio. It helps one avoid placing their eggs in the same basket to avoid losses. In my watch list I have listed Coca- Cola ( KO), ExxonMobil ( XOM) ,Merck ( MRK) Tupperware ( TUP), Washington Real Estate Investment Trust ( WRE),Apple Inc.(AAPL),Twenty first Century Fox(FOXA),American Airlines(AAL),Bank of America(BAC) and Google Inc.(GooG).Coca-Cola is the leading supplier of soft drinks yet to be rivalled in the world by any company which makes it a safe company to invest in for it goodwill and market share. Bank of America and Apple Inc. have entered into a partnership for the apple pay mobile service. The new product is set to boost performance of both stocks as demand for the new product increases. With the launch of the new Apple 6

Sunday, November 17, 2019

Assignment 1 Essay Example for Free

Assignment 1 Essay Professor Identify the pros and cons of the partnership as a form of ownership. Discuss funding options for small businesses. Determine and discuss how managerial accounting can help managers with product costing, incremental analysis and budgeting. Discuss the basic components of the marketing process using a product or service of your choice as an example. Discuss the roles of social responsibility and technology in the marketing function. A partnership as a form of ownership is formed quite simply. When two or more people get together and come to an agreement on what type of business to take part in, then all parties share investment, profit, and of course loss. Lets discuss the pros and cons ofa partnership. Pros, one of the many things all investors would like to see out weight the cons in anything they are engaged in mentally, physically, and of course financially. First of all, one pro would be how easy it is to create a partnership. You simply get with at least one other person come to an agreement over all the business details, and BAM you have a partnership. Some people are comfortable in erbal agreements but I personally would suggest you get all your partnership details on a written legal document Just in case. Funding is another advantage toa partnership. When two or more people come together to form a business partnership money is invested from all parties involved in turn the business has a stronger financial backing to support it. Not only will the business have a strong financial backing all partners invested may have access to outside money to support the business even further along. One of the best advantages in being in a business partnership is shared responsibility. Shared responsibility is crucial in a successful business and of course partnership. When the business starts to get a bit heavy you can hand it to your partner or partners to carry the work load for a while. You can also look to your partners for moral support when you may think things arent going as stated in your business plan. So far we have heard the pros ofa business partnership but like every bandage that fixes that painful spot you eventually have to pull it off. Cons, the opposite of Pro, the many things that all business investors need to know before investing but never want to hear. You may be thinking since it was a breeze to create this business partnership the rest will come as a breeze. You could your mind; everyone who is a partner is liable for all debts. You and your partners are all Jointly or individually liable for all debts accumulated by the business. For example, lets say your partner or partners are taking the profits the business is making and gambling with it. Your partners blow away all the profits on poker games and skip town what then, thats right you are still liable for any debt accumulated by the business. Another obvious con is your business partners will want to share the rofits made by the business. You cant assume when the business makes profit everyone will agree on saving it. Your partner or partners may want to buy cars, houses, or maybe boats. You dont have total control of the business. Business decisions are made Jointly not on your own. You may run into disagreements that in turn create the other partner to leave the business, or even lead to buying out the other partner. Pros and cons are a great way to see if youre the, partner type, if so make sure you pick the right partner or partners for your business. There are many ther factors in owning and running a business. For example, in order to get your business off the ground you have to find the money to do so. Debt financing is one way you can start up your business. Debt financing is simply going to a bank that knows you have good credit, a good standing history with them, and apply for a small business loan. In the current economy most banks can be very hesitant to offer you the loan so another way is equity. Selling a share of your business meaning you arent solely in charge or will now be sharing the profits may be scary, but it can help you start up your business. After starting up your business you now have to manage the business or appoint someone for the Job. Managing the accounting is a great way to stay on top of product cost, and budgeting. Managerial accounting is detailed data used for inside members of a company. Managerial accounting includes things like cost of the product, cost of shipping, cost of employee benefits, cost of turnover, basically every number available to you and your partners. You can determine if you have the budget to raise wages for your employees to boost employee morale. Each business owner can use the data to do their Job better. You can go to your losses data and determine if your employees are stealing from you. Then determine how much more security you will need in order to prevent product loss. If you or your manager for your business needs to determine if their product was set at the right price they could view the sales data to see if the supply met the demand. If you see that one of your items hasnt been selling very well you can set it at a lower price or you can Just order less of such product. If you see you sold a lot of a particular product you can raise the price as you see fit. You now know if you are the partner ype, you know a couple ways to possibly fund your business, and you know how to manage your data and budget. How are you going to get costumers through your door or buying your product? How will you market yourself? Lets use my dream business as an example. I would like to open up a caf © lounge that serves fair trade coffee, craft beer, and fine wines. In order for me to make any kind of better profit for my business I have to market my business. You have to give the people what they want in my case I would produce amazing cups of coffee. My business would offer a coffee with better taste, and appeal. My coffee would be made with love and not thrown at you in the pickup line simultaneously saying, NEXT. My caf © lounge would major downtown street. Location is important for my caf © lounge so doing a little research of the area by visiting throughout all times of the day to see the amount of traffic the area receives is crucial. Then maybe you can ask around the nearby stores to see if customers purchase a lot of coffee. You can even go to the nearest coffee shop and see what coffee and vibe they offer and simply ask the locals what kind of coffee they like or would like to drink in what kind of atmosphere. After finding your target market, a great location, building your business, affordable product pricing, and setting your hours of operation it is time to promote your business. You can put ads in the local newspaper, ads in local magazines, and maybe even do a commercial broadcast in the tri county area. You will have to set your product apart from all the other competitors. For me coffee is all about personality, process, and taste. In order to retain customers your employees have to be personable, professional, and building customer relationships. Then theres process, customers will see you make heir drink every step of the way making it an enjoyable experience. Lastly is taste, my employees being highly trained baristas will make you a drink to your satisfaction in a timely fashion all the while maintaining a welcoming atmosphere for my caf © lounge. Having the best tasting coffee and vibe may do Justice but for long term business it may not be enough this is when you bring in the events. Doing special events with your business such as charities, open mic nights, acoustic Jam sessions, and book clubs is a great way to attract more customers and maintain current ones. Internet is your best friend. Creating a website for your business is an amazing marketing play. It allows your customers to have 2417 access to information, and product choices. You can post updates on new product arrivals, special events, and specific information for each product you offer. The best part about having a website is they can look you up anywhere in the world that offers internet. Another great marketing strategy is purchasing ad space on other websites like a grocery franchise or sports sites. Green marketing is another great way to market your business. Customers love knowing your business is eco friendly by recycling, or using recycled aterial. By simply pushing customers to buy coffee to drink in house rather than take away conserves paper cups in turn less garbage. If customers choose to take to go anyways inform the customers all your paper products are recycled and recyclable. Offering organic treats to eat along with their coffee can promote a green business as well. In the end knowing everything there is to build, manage, and market your business your goal is to have long term profitability. You want to exceed customer satisfaction, you want to blow away the competition, and be prepared for even harder competition in the future.

Thursday, November 14, 2019

Music Television: Modern Phenomenon or Passing Fad? Essay -- Media Mus

Music Television: Modern Phenomenon or Passing Fad?    Dr. Pitton’s Comments: This student was asked in this essay to write about the causes of a modern phenomena. In active prose, she did an excellent job both of detailing the popularity of music television in today's society and offering a variety of creative and innovative reasons for this effect.    MTV promotes a romanticized teen lifestyle, reflecting the images of famous artists that differ with the realities of the â€Å"Generation X† lifestyle. While some view the station as â€Å"illustrated radio† or an entertainment network for viewers’ pleasure, others more accurately consider it as an advertising enterprise that endorses products and promotes attitudes (O’Neil 12). Whether or not MTV critics agree with these â€Å"messages† that, the network sends out, it has become a huge franchise generating large profits and great popularity. MTV’s entertainment, commercialism, and messages satisfy and influence many types of viewers, giving us, the viewing audience, a better understanding of the immense popularity of Music Television (MTV). As the entertainment mogul, MTV jumpstarted careers and dictated nearly every move in pop-culture. Its â€Å"children† range from Madonna to Britney Spears. With 1988’s â€Å"Yo! MTV Raps,† it brought hip-hop into the mainstream; with 1992’s â€Å"The Real World,† it laid the groundwork for reality television. By the mid-80’s, as group of competitors enticed MTV’s young audience, the network reinvented itself. The anchor in 1987 was the pop-trivia show â€Å"Remote Control.† Even with all the shows that have stemmed out of MTV, their music videos are still a major priority. Commercialism is as showing too much regard for pro... ...ie Allen says, â€Å"MTV made us look at the sound of music† (83). Works Cited Allen, Bonnie. â€Å"The 1980’s.† Essence Dec. 1989: 82-84 Daspin, Eileen. â€Å"Davis Horowitz: I Want My MTV† Management Review Oct.1985: 19-20. Denisoff, R. Serge. Inside MTV. New Brunswick: Transaction Publishers, 1989. Dupler, Steven. â€Å"New MTV Prez: No Big Changes Planned At Channel.† Billboard 27 May 1989: 55. Hamerlinck, John. â€Å"MTV and Morality.† The Humanist Jan./Feb. 1995: 43. Hedegaard, Erik. â€Å"New MTV Channel Aims For Older Audience.† Rolling Stone 11 Oct. 1984: 38. Newman, Melinda. â€Å"MTV Spreads The News.† Billboard 18 Feb. 1989: 55. ---. â€Å"MTV Taking A Harder Look At Vids?† Billboard 18 Nov. 1989: 1. Smith, Glenn. â€Å"MTV Parlors.’ Popular in Taiwan.† Billboard 16Sep. 1989: 63. â€Å"Viacom Buys MTV.† Fortune 30 Sep. 1985:10-11.

Tuesday, November 12, 2019

Nvq Business and Admine Lv2 Unit 680

Improve Own Performance in a Business Environment CU681 1. 1 There are a number of guidelines and procedures in place to enable me to do my job not only to the best of my ability but in a professional manner. there are procedures that need to be followed relating to various aspects of the job including correct procedures to greet visitors, answer the telephone, dealing with incoming and outgoing mail, data protection, booking meeting rooms aswell as other procedures. 1. 2 If we plan our work we can be more efficient. We have to set priorities in order to do most important things first.If we are accountable to others for our own work we are more responsible for the work we do. 1. 3 The purpose for agreeing realistic targets for work is to keep everyone on task and focused on accomplishing a target that is obtainable and not out of reach. By doing this everyone can contribute effectively and reach targets more efficiently. 1. 4 Agreeing realistic targets should be based on your abilty to complete work and also time should be tken into account. 1. 5 To plan work to meet agreed deadlines you should first priotise what is more important and less import and set aside more time fore the more important work. . 6 Keeping other people informed about the progress of your work is important so that others know tht deadlines will be kept, if you are behind on work others can step in to help so tht targets are met . 1. 7 Lettings other people know tht work plans have been changed is important because the changes made in your work may affect other peoples work, if they haven’t been informed this could lead to confusions and ultiemtly missing targets. 1. 8 The types of problems that may occur during your work are: – computer crashing – work not getting saved – power cuts photocopier runs out of toner – photocopier runs out paper. include 1. 9 You should try to resolve problems yourself if you are not able to do this you should inform a work co lleague and ask for assistance 1. 10 The purpose and benefits of recognising and learning from mistakes are that you learn to not make these mistakes again and also recognise a a mistake much easier and faster. 2. 1 It is extremely important as a member of staff to set high standards for yourself. Your Line Manager will see you as someone who challenges themselves and you will be recognised for the right reasons. . 2 It is important to set high standards for work because it will help you to do the best you can and help you get recognised at work in a positive way. When high standards are set, it can always be a challenge and make you want to achieve it. 2. 3 It is important to take on new challenges and adapt to changes because nothing ever stays the same, things are always changing which means unless you can adapt and change too you will be stuck doing the same things which could then make your life a lot harder than it needs to be. . 4 It is important to take on new challenges and adapt to changes because nothing ever stays the same, things are always changing which means unless you can adapt and change too you will be stuck doing the same things which could then make your life a lot harder than it needs to be. 2. 5 There are many benefits to treating others with honesty, respect and consideration. The main one is that you will build an excellent working relationship with your colleagues which will lead to efficient work.Another benefit is for your own personal wellbeing as dishonesty, disrespect and a lack of consideration for others can be stressful leading to sickness in the workplace. 2. 6 One's behaviour is vital to the workplace because every person plays an important role in the community. One person's negative outlook can disrupt the progress of those around that person. The workplace can immediately become a hostile environment due to the action or attitude of a single person. 2. 7Ideal types of behaviour that display honesty, respect, and considera tion are listening to others' ideas and providing thoughtful feedback, being sensitive to the needs of others, seeking a solution that will benefit all, cooperating with co-workers, treating others fairly and with dignity, among many others. Some negative behaviour are belittling co-workers, isolating oneself from the community, ignoring the opinions of others, having a selfish attitude, seeking for self advancement while disregarding the efforts of others, and spreading false information about others are other incorrect ways of conducting oneself.

Saturday, November 9, 2019

Project Management Recommendation Essay

In response it is to your previous E-mail with the attention of the projects of Juniper, Palomino and Stargazer. The team is found and analyzed the three projects, assessed the risk that each project contains as well as returns on investment (ROI). There are many aspects one should think over when performing an investment decision. These may include the hypothesis of underlying the potential benefits and the ability to calculate and quantify the costs and benefits. However, the team concluded Stargazer Project in the best option comparing to other two projects. The logic behind for not selecting the other two projects is that juniper’s risk of completion of the project on time is low. While is Palomino not valued at with the medium risk of completion and the uncertainty of the costs of the products. The procedure used for reaching the decision was by utilizing the feasibility study. In addition to that, the feasibility study was based on the information observed the team durin g the initial stage of the project. This will define and summarize the findings of these projects in a way that supports sound decision making. The reason of introducing the feasibility study is to provide reliable analysis for the project that will make sense to the company in general. Furthermore, it will answer several important questions concerning of the project these may include length of the project, benefits and risks and Return on investment (ROI) to Piper Industries. Introducing the feasibility study for both Juniper and Palomino projects, materials introduced would not present as with the Stargazer model. Although is Stargazer carries the highest risk comparing the other projects. The team believes bases on the analysis that it provides accommodation for the project to perform high-risk, high- reward. After the actual risk of the project has been acknowledged, the project team estimates the risk based on the probability that may likely  happen, and the possible loss related with the project. To mitigate the risk the team will search an alternative to reduce the operating costs as its forecasted the derivative product will cost more. The fundamental decision of the big- picture is what mix of projects is best for the organization. A company must have the right mix of the projects that extremely assists the company’s strategy. This can be aligned Stargazer model because of the research and the development previously started for the new widgets as well the significant changes that will provide modern markets. (Jacobs & Chase, 2011). Break- Even Analysis Break – even analysis helps to provide reliable information between sales and profits as well as the costs. It also contributes an analysis the amount of success of the project must achieve. Finally, the approach presents to organizations a benchmark to compare a process or a project to what level of operating leverage will create better profits. However, comparing the projects’ Stargazer is the most likely project that will create the highest revenue. (Jacobs & Chase, 2011) The five phases of project planning A project is a set of activities that normally coordinate toward some major output and planned considerable period of time to carry out. In the meantime, project management is described as planning, directing, and controlling resources, which are the people, equipment and the material in order to meet the technical, cost and the limitations of the project. (Jacobs & Chase, 2011), There are five distinctive phases in project management that imply the stargazer model. First-Phase is the Project Conception and Initiation. The focal point of this phase is to secure the project that it is demonstrated into practical and will benefit the Piper Industries Corp. Second phase is project definition and planning. During this phase, the extent of the project will require an outline so the work which has to be performed is attainable. These may include activities that arrange budgets and timelines. Furthermore, planning incorporates the creation of clear and precise objectives defines the work  activities that have to be done in order achieve the planned objective. The purpose may necessitate the achievement of a condition that varies from the present one. Third Phase is the project execution. In this phase, the team must start executing the project against their assigned responsibilities. This phase is where every team member will start the task. It will coordinate the team and the resource to execute the different tasks of the project. Fourth Phase is the project controlling and Monitoring. In this phase of controlling the project manager must start monitoring the situation closely in order to make sure that the tasks are moving as it is planned. There are several ways to control the project this may involve a check – ins with team and more official weekly meeting, together with organized daily stand -ups are considered productive. (Jacobs & Chase, 2011) Project close when all the tasks of the project are approved the firm. The project is officially closed. The manager of the project must organize all the necessary information for future reference. Key Deliverables The Stargazer project is based on the content in order to meet clear deliverable in a matter for the firm to be successful and to consider the project beneficial. Researching and developing new widget and delivering such an innovative product to the market will help in the long-term strategy. References Chase, R. (2011). Operations and supply chain management (13th ed.). Boston, MA McGraw – Hill Irwin .. Jacobs, F. R., & Chase, R. (2011). Operations and supply management (13th ed.). Boston, MA: McGraw-Hill Irwin Project Management Recommendation Email [Multimedia]. Retrieved from University of Phoenix, OPS/571 Operations Management website.

Thursday, November 7, 2019

Nietzsches rejection of traditional morality Essays

Nietzsches rejection of traditional morality Essays Nietzsches rejection of traditional morality Paper Nietzsches rejection of traditional morality Paper He said that people should struggle and work hard In order to assist the society. Leading people who are uncritical and comfortable make leaders to rule undemocratically without fighting for the rights of the people they lead. Caruthers was very hypocritical of leading such people since It allows leaders to rule authoritatively. Do you think there Is a morality of resentment In our society? If so, how has It affected the relationship between leaders and followers? Yes, there is a morality of resentment in our society. Resentment appears to have been provided us by the nature for defense and defense only. It is the protection of justice as well as security of the innocence. It prompts to beat off any mischief that is attempted to be done to people and also retaliates any mischief that is already done. As a result, the offender is compelled to repent of his or her injustices through the fear of being punished. Therefore, resentment has ensured the relationship between leaders and followers within the society is smooth. This is mainly due to the fact that followers will fear that any wrong doings might subject hem to harsh punishments from leaders (Barrow 405). On the other hand, the leaders will be free to execute their duties freely without fear of factorization since they know that everything that they do is as per the established laws and regulations of the land. Therefore, resentment must not be kept aside for wrong doings nor can the followers ever move together when the pressure is too much. Beyond Good and EVil In your own words characterize what Nietzsche calls slave morality and the master morality Nietzsche calls slave morality as basically reactive and negative since it originated in denial of anything that is distinct from it. As a result, it appears outward and therefore Nietzsche said no to any of the aggressive outside forces that oppress and oppose it. On the other hand, Nietzsche calls master morality that It only concerns itself extremely serious with everything that Is outside of It. For Instance, the bad and the low is a late addition and are perceived only as the contrast that shows up more powerfully (Nietzsche 307). Therefore, according to Nietzsche, she observes that whereas both master and slave morality can constitute the formation of the truth, then the master morality does very little on It. Therefore, he sees that slave morality rendered people very dull and stupid In whatever they are doing. Nietzsche thinks that domination and exploitation of the weak by powerful Is a basic fact of all history. By assuming that this belief Is very true; would you actually consider the claim as legality of master morality? It may not claim as a substitute that we need to curd ten antagonistic Impulses Ana also Snell a ten weak: According to me, I would not consider this an argument for the validity of the master morality. This is mainly due to the fact that it disparages slave morality to favor the master morality. Whereas it appears that Nietzsche preferred the barbarians blonde beast to the contemporary Europeans, it is very precise that the ideal is very much far away from the master morality. This is due to the fact that its alignment with the master morality is not consistent with the argument that she never aligned herself with any type of moral systems (Nietzsche 564). Therefore, someone might make an argument that we need to curb our aggressive impulses so as to protect the weak. This is the only way to ensure the validity of the master morality. How much truth do you get in the categorization of Jude-Christian ethic by Nietzsche as a slave morality? There is no truth from Nietzsche characterization of the Jude-Christian ethic as a slave morality. This is due to the fact that slave morality is mainly based on the resentment that is felt towards the big masters and therefore, the world has yielded to the slave moralities that are known as the masters of history. Therefore, he is not right when he said that morality of the paltry people.

Tuesday, November 5, 2019

What Tony Robbinss morning routine can teach you

What Tony Robbinss morning routine can teach you All of us can remember playing â€Å"follow the leader† as kids. We would each watch carefully what the â€Å"leader† did and didn’t do, and we’d do our best to copy them- with the winner being the one who could match the leader’s gestures and behaviors the longest. Did you know that as adults many of us play a version of â€Å"follow the leader† in our daily lives? It’s true! We often pick a leader, usually someone who has achieved certain goals or a level of success in life that we’d like to have, and we do our best to copy what they do, and hope that it ends with us being winners- in life.Playing â€Å"follow the leader† can actually be an effective strategy. It’s similar to having a role model whose habits and behaviors we emulate in an effort to achieve the same goals they have, and sometimes this approach works.If you’re looking for a leader to follow to help you achieve success, you can’t do mu ch better than Tony Robbins- this 57-year-old motivational speaker and life coach is a dynamic force of nature who attacks every facet of his life with a tireless gusto. Robbins doesn’t just dream about a successful future- he spends every waking moment devoted to going after it and making sure his goals are always within reach.Business Insider recently took a look at a day in the life of this influencer. Robbins maintains an intense daily schedule, which takes him all around the world for tours, events, and speaking engagements all year long, and it isn’t uncommon for unexpected activities to pop up and force him to pivot unexpectedly. Therefore, he needs to be able to summon a great deal of energy- both mental and physical- to be able to maintain this pace and still be effective at what he does. It isn’t uncommon for Robbins’ to work 16-hour days and rely on just a few hours of sleep- sometimes as little as 3 hours each night! So, how does he stay energ ized enough to get through a typical day? It all starts from the moment he gets up each morning and begins his morning routine.Let’s take a closer look at Robbins’ admittedly insane early morning routine and discover what you can learn from how this influential leader starts his day.A Tony Robbins morningA typical Robbins morning begins around 7 a.m., often following just a few hours of sleep, with a 10-minute breathing exercise designed to prime his mind and body, and to prepare himself for the day ahead. He then transitions to a state of mindful meditation, in which he mindfully contemplates his goals for the day and allows himself to focus on the things in life that he’s grateful for.Once Tony feels mentally ready, he begins a hardcore physical workout with his personal trainer that features high impact intervals of ultra-intensive bursts of maximum exertion- these workouts typically only last around 15 minutes but are designed to keep his heart rate at a ver y high level, which helps get his body ready for the often long and exhausting day ahead.One his workout is complete, Tony spends a few minutes in a very hot sauna, followed by a quick dip in icy cold water- transitioning between these temperature extremes helps him keep his heart rate up, and it goes a long way towards getting him energized and ready to tackle the coming day. There’s lots of research available that suggests that exercising in the morning contains a wealth of benefits. According to a recent article by The Huffington Post, morning workouts help you stay fit, healthy, and energized longer, and it frees up the rest of your day for productive activity.Robbins brings the same attention to detail to his morning meal as he does his workout routine- a typical breakfast includes a wake-up cocktail full of vitamins, minerals, and key nutrients to jumpstart him, followed by a breakfast high in protein, usually free-range eggs. Once Tony’s mind and body are awake, energized, and properly fueled, he’s ready to move forward and work towards achieving his goals for the day.Key takeawaysSo, while it may be tricky for you to match Tony Robbins’ morning routine exactly, there are some key takeaways for you to think about for your morning routine:Dedication- Robbins never allows himself to â€Å"wimp out† of his morning routine, or make excuses. Starting the day off by allowing laziness or apathy to take control can really set your day off on the wrong foot. Your dedication to overcome all of the challenges you’ll face throughout the day should begin the moment you wake up.Focus- Robbins maintains a rigid and structured morning routine, and he stays on task. He doesn’t let his focus waver or distract him for a moment. This focused mindset carries over into the rest of his day, and helps him face any task and see it through to completion. Your day should start the same way.Energy- It takes energy to achieve your da ily goals without letting exhaustion overtake you, and the core goal of Robbins’ morning routine is to energize his mind, body, and spirit. Whatever your morning routine is, it should center around this primary goal as well- make meal and exercise choices that fuel you, not drain you. What’s more, positive energy is at the heart of Robbins’ morning routine, beginning with an appreciation of his life and all the good things he has surrounding him. Whenever possible, make sure your day starts off on a positive note.Maximize time- If we haven’t already made it abundantly clear, one thing that Robbins’ doesn’t have in abundance is time to waste. That’s why he makes every moment of his morning routine count, so he can get on with the rest of his day as quickly as possible. Your morning routine should maximize your time while getting you energized and setting you up for success.  So, while jumping into ice cold pools or high-impact workou ts with a personal trainer may not be part of your morning routine, if you follow a routine that’s healthy and productive, and stay dedicated and focused while making the most of your valuable time, you’ll be setting yourself up with the positive mental and physical energy you’ll need to achieve your own success!

Sunday, November 3, 2019

The Theories of Culture - PETA Essay Example | Topics and Well Written Essays - 2250 words

The Theories of Culture - PETA - Essay Example From the moment we were born, until the time of our death, culture is the invisible cloak that gives meaning to our world and gives us a constant self-identity. We are the microcosm of the culture that shaped and is shaping our lives. Although we exhibit our own culture every day through our actions and thinking, it is hard to talk about or explain it because it already seems second-nature to us. For example, Americans celebrate Independence Day to commemorate the end of war and oppression, celebrate Thanksgiving with roasted turkey, and celebrate Halloween with kids going door to door for the â€Å"trick or treat† – all these are part of the American tradition. Americans are also pro-democracy and will go to a great extent to fight against tyranny. These traditions and beliefs all seem very natural to an average American that most go about them without question or resistance. They are just the way they are, and they represent the status quo. Our culture defines and dominates us as result of a lifetime of socialization through many cultural institutions (Pearce, 1999). Socialization is important for a culture to survive, so it can pass itself from one generation to the next generation. A culture needs to perpetuate itself and preserve the society and its identity, and it does this by conditioning its members that the culture is natural, normal, good and in their best interests (Pearce, 1999). Children are socialized by their parents or caretakers to behave in a way that is pleasing and socially acceptable. At an early age, they are subjected to authority, to control, to conformity, according to society’s beliefs and practices. In the same principle, teenagers follow the same socialization process but modeling from friends and peer groups rather than from parents. Women too have been socialized to act, think and feel as second-class citizens by the generally paternalistic society, although the advent of feminism is slowly changing this.

Thursday, October 31, 2019

The Education Systems of England and Saudi Arabia Essay - 1

The Education Systems of England and Saudi Arabia - Essay Example Education in England is compulsory under the law. Similarly in Saudi Arabia, education is strongly stressed in the Holy Qur'an and the Hadith [teachings and practices of the Prophet Muhammad] which requires education for every Muslim. In England, the law under Section 7 of the 1996 Education Act states: 'The parent of every child of compulsory school age shall cause him to receive efficient full-time education suitable- (a) to his age, ability and aptitude, and (b) to any special educational needs he may have, either by regular attendance at school or otherwise.' (Barrow, 2007). A large portion of students in England receive support for their education from public funds. Similarly in Saudi Arabia the government extends support towards education to the extent of providing monthly stipend for deserving students. 'The total budget for higher education (universities, women's colleges and the Ministry of Higher Education) was US$2.5 billion in 1985. This amount constitutes 3.6 percent of the total budget for Saudi Arabia, and 34 percent of the total education budget. All university students also receive a monthly stipend of $300 (all figures for 1985).' (Sedgwick, Ed., 2001). Education system in England is structured in 6 different levels. ... All university students also receive a monthly stipend of $300 (all figures for 1985).' (Sedgwick, Ed., 2001). Education system in England is structured in 6 different levels. In Saudi Arabia, the education system is similarly structured by level although with certain apparent disparity with how the system is constituted. 'Over hundred years old, the UK education system is basically structured in six different levels. They are: Pre-school or pre-preparatory education, Preparatory education, Primary education, Secondary education, Post-sixteen education, and Post-eighteen education.' (Indobase Ltd.). Sedgewick (2001) disclosed that primary education consists of primary school and intermediate school; secondary education consists of general secondary education, religious secondary education, technical secondary school and further technical and vocational training; Higher Education; University Higher Education consists of baccaloreus (four year course), darajat al majisteer (master's degree) and doctoorah (doctorate). Educational System in England requires an examination to test the knowledge of students. In Saudi Arabia such an examination is also required. In England, 'At the age of 16, students write an examination called the GCSE (General Certificate of Secondary Education). All students are tested in Mathematics, English Literature, English composition, chemistry, biology, physics, history or the Classics, one modern language, and one other subject, such as art or computer studies.' (Barrow, 2007). Additionally, the British Council affirmed and posted 'After five years of secondary education, students take examinations in a range of subjects at the level of General Certificate of Secondary Education (GCSE). The GCSE is a single-subject examination set and

Tuesday, October 29, 2019

What is meant by Project Planning and why we need a detailed project Essay

What is meant by Project Planning and why we need a detailed project plan for every project - Essay Example The present study would focus on project planning as an essential part of project management. It refers to the use of specialised tools such as Gantt Charts in order to plan and monitor the progress of a project. The use of project planning ensures that the project environment is stewarded continuously so that any known and unknown risks are monitored and dealt with in order to optimise the project cost and schedule. Typically, project planning begins with the definition of project scope. This ensures that fitting methods are determined in order to take the project to completion. Once project scope is well defined, the next step is to define activity structure. The various tasks required to execute the project are listed down as activities and the estimated time for these activities is listed down. These activities are grouped together and the resulting structure is known as the work breakdown structure (WBS). The WBS provides a fitting insight to how various tasks and activities are fitted together in terms of their dependencies on each other. Generally, the WBS tasks and activities are defined through the use of an activity network diagram. This tool allows the determination of the critical path which in turn provides information regarding: - all activities and tasks needed to complete the project that are arranged within a WBS; - the duration of time required to complete these activities and tasks; - the various kinds of dependencies between various tasks and activities. ... This optimisation is carried out in order to comply with the overall project goals and objectives. This process is known as resource levelling and it is carried out to ensure that all activities and tasks are carried out with the optimal use of resources and time. When resource levelling is carried out, the formed plan is known as the baseline. As the project proceeds, the baseline is used to compare the status of physical activities on ground with the agreed objectives. Generally, the baseline is used throughout the entire project life to both monitor and steward progress. The process used to compare actual progress to the baseline is better known as earned value management (Fleming, 2005). The major inputs required for the project-planning phase include the concept proposal as well as the project charter while the outputs are the project requirements, the project management plan and the project schedule. These inputs and outputs are used in tandem and may be revised as the project proceeds. Most projects that are executed are unique in nature and so entail unique requirements. This requires that projects are planned individually and executed accordingly including any changes that may be required as the project proceeds. 2. Need for Project Planning Planning is required for all sorts of processes that have economic value in order to ensure that these processes are competitive. The lack of planning lends credence to the fact that execution would be inefficient and would cost more than usual. In addition, projects are generally unique by their intrinsic design so that the tasks and activities are differentiated from one project to the other. When projects are being

Sunday, October 27, 2019

Innovation in strategy

Innovation in strategy This essay evaluates the role of innovation in strategy, and explores the ways management can promote it in organisations. It first looks at the nature of innovation, and examines its importance in current economic and social conditions. It then sets strategy in context, defining it primarily in terms of competitive advantage that is, as a search for capabilities which allow allows an organisation to meet consumers needs better than its rivals. It then investigates why, exactly, innovation is often seen as a key component of strategy. It comes up with two key reasons: its capacity to generate a sustainable competitive advantage for business organisations; and its ability to aid organisations in preventing strategic drift. As a result of these benefits, strategies which are centred upon innovation can add real value to an organisations value proposition, and consequently can substantially improve business performance. The essay then turns to look at the ways that management can promo te innovation in organisations. For this, it turns to the worlds most famous management thinker Peter Drucker and the worlds most innovative company Apple Inc. for guidance on theory and practice respectively. Having thus established the importance of the role of innovation for strategy, and the ways in which management can promote it in organisations, the essay then considers some limitations. In particular, it looks at the possible advantages of strategic drift; and also the other aspects of strategy beyond innovation which must be considered by an organisation. The essay thus concludes that innovation is a necessary component of a successful strategy in that it is able to generate a sustainable competitive advantage for a business but that it is not sufficient in and of itself: an organisation must consider more than innovation if it is to develop an effective strategy. Innovation is usually defined as ‘the successful commercial exploitation of new ideas or simply as ‘the successful implementation of new ideas. This encompasses ideas that are ‘new to the world, ‘new to an industry or merely ‘new to a particular firm (Gabriel, 2008, p. 146). The prominence given to the role of innovation in strategy is to a large extent the result of the prevailing social and economic conditions. In what Peter Drucker the most influential management thinker of the second-half of the twentieth century termed the ‘knowledge economy that has emerged due to the rise of the service industry and decline of manufacturing since the end of the Second World War, business organisations have increasingly had to react to change more rapidly if they wish to succeed in the marketplace (Drucker, 1992, p. 263). Indeed, so important is the successful implementation of new ideas that Drucker famously reflected that: ‘Business has only two bas ic functions marketing and innovation (Kotler Armstrong, 2008, p. 40). In other words, a business organisation must first create a customer, but consequently that business must constantly adapt to provide the necessary goods and services to keep them making a profit: they must pursue innovation both to survive and to thrive. Having explored the nature of innovation, it is useful now to define what is meant by ‘strategy, and examine briefly why it matters. The nature of strategy has traditionally been a contentious issue. A helpful starting point for understanding the concept is found in Anthony Henrys (2008) Understanding Strategic Management, where he provides a synopsis of forty years of heated debate on the issue. He first outlines that, ‘there is agreement that the role of strategy is to achieve competitive advantage for an organisation. He then continues: ‘Competitive advantage may usefully be thought of as that which allows an organisation to meet consumers needs better than its rivals . . . [and] its source may derive from a number of factors including its products or services, its culture, its technological know-how, and its processes (Henry, 2008, p. 4). It is an important issue for a business because a strategy which can enable a sustainable competitive advantage will allow an organisation to generate super-normal returns, and will have a distinct impact on overall organisational performance: an effective strategy can add value (Kay, 1995). Herein lies the essence of the role of innovation in strategy it is often a key component of a sustainable competitive advantage. For instance, Grant (2005, p. 513) has observed from empirical evidence based on such successful companies as 3M, Wal-Mart, and Toyota that, ‘ultimately, the only sustainable competitive advantage is the ability to create new sources of competitive advantage. Firms with a fixed commitment to innovation seem to prosper in the modern ‘knowledge economy. For instance, Apple a company which this essay examines in more depth below has become synonymous with strategic innovation. In Fortunes Americas Most Admired Companies 2008, Apple topped the chart. A senior commentator reflected on this development with the following remark: Apple not only takes the No. 1 slot on this years list of Americas Most Admired Companies but also tops the global survey and wins the highest marks for innovation too. Thats probably no coincidence. In an industry that changes every nanosecond, the 32-year-old company has time and again innovated its way out of the doldrums. Rivals always seem to be playing catch-up. (Fisher, 2008) Moreover, innovation can be key to preventing ‘strategic drift. Strategic drift is the tendency for strategies to develop incrementally on the basis of historical and cultural influences but to fail to keep pace with a changing environment (Johnson, Scholes, Whittington, 2008, p. 179). This is what happened to Sainsburys who were one of the most successful food retailers in the world until the early 1990s, using a tried-and-tested formula of selling high quality food at reasonable prices. Its strategy consisted of gradually extending its product lines, enlarging its stores, and expanding its geographical coverage; but under no circumstances would it deviate from its traditional ways of doing business (Johnson, Scholes, Whittington, 2008, p. 179). However, during Sainsburys period of strategic drift, its rival Tesco followed a policy of ruthless innovation developing Club-Card marketing, building a successful on-line retailing capability, and implementing new ideas to radica lly reduce its distribution costs (IMD, 2008). By having a strategy centred on innovation, therefore, Tesco was able to both establish a competitive advantage and avoid strategic drift. It was, in short, able to develop a strategy which added value, and which made the business organisation much more profitable. So where can business organisations look for innovation how can they promote it more effectively? Peter Drucker has suggested that there are seven areas where companies should look for such opportunities. These have been expertly surmised by Hindle (2008, p. 105), as being: ‘the unexpected success that is rarely dissected to see how it has occurred; any incongruity between what actually happens and what was expected to happen; any inadequacy in a business process that is taken for granted; a change in industry or market structure that takes everyone by surprise; demographic changes caused by things like wars, migrations or medical developments (such as the birth-control pill); changes in perception and fashion brought about by changes in the economy; and changes in awareness caused by new knowledge. Moreover, although it is often the case that ‘innovation has been used interchangeably with the term â€Å"creativity† (Forrester 1993, p. 3; cited in Thompson McHugh , 2002, p. 255), Drucker insists that this ought never to limit a business, claiming that: ‘There are more ideas in any organization, including businesses, than can possibly be put to use (Drucker, 1964, p. 188). Across the literature on innovation, there seems to be a general agreement with this approach set out above: that the opportunities for innovation are multitudinous, and that by paying attention to such factors organisations can develop strategies which can lead to a sustainable competitive advantage and prevent strategic drift. A brief case-study of Apple will help demonstrate how this theory outlined above works in practice, and help us to better understand the ways management can promote innovation in organisations. First, Apple appreciates that innovation is an inexact science: as the CEO and cofounder of Apple, Steve Jobs, puts it: ‘You cant ask people what they want if its around the next corner rather you have to simply provide what you think they might want (Morris, 2008). To guide them, Apple looks to the areas mentioned by Drucker above to gain insights into such potential needs and wants. Apple employees in particular focus on the inadequacies in every-day technology processes that are currently taken for granted, and innovate in these areas. New-product development, according to Apple sources, occurs as a result of conversations such as: ‘What do we hate? (Our cellphones.) What do we have the technology to make? (A cellphone with a Mac inside.) What would we like to own? (You guessed it, an iPhone) (Morris, 2008). Moreover, at Apple, innovation is centred on producing technology the employees really want: as Jobs says, ‘One of the keys to [innovation at] Apple is that we build products that really turn us on (Morris, 2008). This results in an organisation thoroughly committed to the successful commercial exploitation of new ideas at a strategic, operational and tactical level. Indeed Morris (2008), observing the culture of innovation at Apple, has pointed out that: ‘You wont find that word on a placard or a piece of propaganda at One Infinite Loop, Apples headquarters . . . there innovation is a way of life. It is this culture that ‘provides the push to overcome design and engineering obstacles, [and] to bring projects in on time (Morris, 2008). Thus a commitment to a strategy of innovation should foster a culture which reflects this aim of management, as this can lead to the organisation innovating more effectively. Finally, it is important to note the impact of a strategy centred on innovation upon the performance of Apple. It has astounded commentators with one perplexed writer asking: ‘who knew [Apple] could build a . . . [successful] company on the strength of a portable jukebox and a computer with a single-digit market share? (Elmer-DeWitt, 2008). Indeed, the company has been monetarily hugely successful as a result of the innovation it has pioneered. In the 5 years ending in March 2008, sales of Apple wares tripled to $24 billion; and profits rose to $3.5 billion, from a mere $42 million only five years before. Morris (2008) sums up the position of Apple thus: [It] set the gold standard for corporate America with an entirely new business model: creating a brand, morphing it, and reincarnating it to thrive in a disruptive age. . . Apple has demonstrated how to create real, breathtaking growth by dreaming up products so new and ingenious that they have upended one industry after another: consumer electronics, the record industry, the movie industry, video and music production. Thus innovation can play a key role in an organisations strategy, and it can often be effectively promoted by following the theory of Drucker and the practices of Apple. Nevertheless, it is important to note that there are limitations on the role of innovation in strategy. First, ‘strategic drift may not be such a bad thing after all. This is a view outlined by John Kay (2009) in his article History vindicates the science of muddling through. He contrasts the views of the American political scientist Charles Lindblom (published in 1959) with those of Dr H. Igor Ansoff. Lindblom supported a view of incremental adaptation by organisations to changes in their environment; Ansoff proposed a design-orientated, purposive approach to strategy. However, Kay then points that in terms of the organisational case-studies used to support each view Saint-Gobain for Lindbolm; the US conglomerates TRW and Litton for Ansoff the clear winner emerges as Saint-Gobain, a company which adopted a q uasi-strategic drift approach to their strategy, which is still going strong while the other companies have suffered catastrophic failure. Thus, it seems that sometimes simply ‘muddling through can constitute an effective strategy perhaps a firm commitment to innovation is not necessary after all. Moreover, innovation is not the sole component of an effective strategy, and it never can be. Organisations must consider a range of other issues. For instance, business organisations ought to consider issues highlighted by Michael Porters ‘Five Forces model. This shows how the strategic situation of a company can be established by investigating the power of suppliers, the power of buyers, the threat of substitution, the threat of new entrants, as well as the degree of competitive rivalry between the industrys firms. An organisation must consider innovation if it is to ensure that it continues to have an effective strategy in the medium to long term, but it must also pay attention to these other aspects of strategy innovation is necessary, but it is not sufficient. Thus innovation is a necessary component of a successful strategy in that it is able to generate a sustainable competitive advantage for a business. However, it is not sufficient: an organisation must consider other issues as well as innovation if it is to develop an effective strategy. Nevertheless, by following the theory of Drucker and learning from the practices of Apple, management can promote innovation in organisations. And if this is done effectively, innovation can play a key role in what every business organisation seeks: a competitive strategy which adds real value. References: Drucker, P. (1964). Managing for results: economic tasks and risk-taking decisions. California: Harper Row. Drucker, P. (1992). The age of discontinuity: guidelines to our changing society. 2nd ed. New Jersey: Transaction Publishers. Elmer-DeWitt, P. (2008, March 3). Americas Most Admired Companies 2008. Retrieved November 24, 2009, from Fortune Web site: http://money.cnn.com/galleries/2008/fortune/0802/gallery.mostadmired_top20.fortune/index.html Fisher, A. (2008, March 3 ). Innovation Rules. Retrieved November 24, 2009, from Fortune Web site: http://money.cnn.com/2008/02/29/news/companies/fisher_amac.fortune/index.htm 2008 Gabriel, Y. (2008). Organizing Words: A Critical Thesaurus for Social and Organization Studies. Oxford: Oxford University Press. Grant, R. M. (2005). Contemporary strategy analysis. 5th ed. London: Wiley-Blackwell. Henry, A. (2008). Understanding Strategic Management. Oxford: Oxford University Press. Hindle, T. (2008). Guide to Management Ideas and Gurus. London: Profile Books. IMD. (2008). Tesco: Keeping the Hard Discounters at Bay? Switzerland: IMD International. Johnson, G., Scholes, K., Whittington, R. (2008). Exploring corporate strategy: text cases. 8th ed. Harlow: Pearson Education. Kay, J. (1995). Foundations of corporate success: how business strategies add value. Oxford: Oxford University Press. Kay, J. (2009, March 15). History vindicates the science of muddling through. Retrieved December 13, 2009, from John Kay Web sit: http://www.johnkay.com/in_action/604 Kotler, P., Armstrong, G. (2008). Principles of Marketing. 13th ed. London: Pearson Education Ltd. Morris, B. (2008, March 17). What makes Apple Golden? Retrieved October 27, 2009, from Fortune Web site: http://money.cnn.com/2008/02/29/news/companies/amac_apple.fortune/index.htm?postversion=2008030309 Thompson, P., McHugh, D. (2002). Work Organisations. 3rd ed. London: Palgrave.